Would you give up your privacy for unlimited movies? interview with René Sánchez from CineSinFronteras.com

MoviePass is a subscription-based service that allows users to watch almost any movie in theaters for a flat monthly rate. In August, the company announced a surprisingly low price of $9.95, leaving many scratching their heads. I interviewed René Sánchez, cinema expert and movie critic at CineSinFronteras.com, and we discussed the privacy implications and the potential impact to the online streaming industry.

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Even though I’ve been using it for a month already, it still feels too good to be true. Were you surprised by the MoviePass announcement?

Yes, I was surprised by their announcement to reduce the monthly subscription price to just $9.95. It is such an amazing deal, especially when you consider that a regular, 2D movie here in the Seattle metro area costs between $12-15. So even if you only watch one movie every month, you will be saving some dollars with MoviePass! What shocked me the most was to know that the major exhibitors and theater chains were onboard with this change. I expected a lot of pushback from them, considering their old-school ways to operate. So far, only AMC has tried (and failed) to restrict the use of MoviePass in their theaters.

What’s the problem that MoviePass is trying to solve?

People don’t go to the movie theaters anymore. Studios and exhibitors keep blaming Netflix and other rival streaming platforms for their audience loss, instead of recognizing the real root cause: the movie-going experience has become very expensive and obsolete. Ticket prices rise every year (the same goes for concessions), studios keep releasing sequels and remakes no one asked for, and most multiplexes scream for renovations (uncomfortable seats, run-down interiors, and poor image and sound quality). To top it off, patrons can sometimes be rude and annoying.

Again, it’s really not Netflix’s fault that people want to stay at home, rather than going out to watch a movie. Who wants to pay more than $60 (including tickets, food and parking/Uber) to enjoy a mediocre movie in a rickety auditorium, while everyone else is either talking or staring at their phones?

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Visiting the Oculus office in Seattle: is augmented reality (AR) or virtual reality (VR) the future of user interfaces?

Earlier this week I had the pleasure of visiting the Oculus Seattle office for a private tour, some cool demos and a very interesting conversation. During the whole visit, a question kept popping up in my mind: will augmented reality (AR) or virtual reality (VR) ever become the standard way of interacting with our desktop or mobile devices?

User interfaces have evolved over the years in very significant ways: we moved from punched cards to command-line interfaces, and from there to graphical interfaces, which ended up evolving into what we know today, mouse, keyboard and touch. With recent advances in artificial intelligence, we are beginning to transition into conversational interfaces, where we can use natural language to get things done, sometimes even without touching a button or reading a line of text.

Is the future of user interfaces an (almost) invisible one? In many cases, yes, just watch the 2014 movie Her to see a glimpse of where we will be in a few years (minus the “falling in love” part):

However, for many other tasks we will still need to read, type, touch and draw. This doesn’t mean that we will be tied forever to a screen, and here’s where VR and AR come in.

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About the iPhone X notch controversy

The iPhone X was already controversial even before it was officially introduced last Tuesday, mostly due to the rumored removal of Touch ID in favor of Face ID.

However, Apple’s presentation caused a new controversy: the infamous notch. Even though the array of cameras and sensors got leaked long before the event, nobody knew how Apple was planning to do in order to integrate it with iOS 11. We have the answer now: Apple is so proud of that black bar that they decided to render the user interface around it.

Since Apple controls the operating system, they made sure it looks good with most 1st party apps. But what happens with 3rd party content like a website? The notch gets in the way. Continue reading

3 reasons why I’m excited about the new iPhone

Apple will present the new iPhone this Tuesday and, as usual, most of the details have already been leaked.

What seems guaranteed is that we’ll see 3 models being introduced: the iPhone 7s, 7s Plus and a special edition to celebrate the 10th anniversary of the original iPhone. That special edition has been known until now as iPhone 8, iPhone Edition, or iPhone Pro, but the official name iPhone X has been confirmed (among other details) thanks to the final version of iOS 11 leaking.

These are the top 3 reasons why I’m excited about the iPhone X.

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Facebook created a mess trying to take on Snapchat

If you use Facebook, Instagram, Messenger or WhatsApp, you have probably noticed recent updates that allow you to share a picture that expires after 24 hours.

Stories, Shared Days, or Status, all different names for the same feature across 4 different apps. This is what they look like side by side:

Facebook is trying to suffocate Snap by flooding every app they own with the one thing that made Snapchat special.

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On Leadership

What is a leader? What traits do I want to make sure I have as a leader? What has my experience taught me so far? I’ve been trying to answer these questions and have been thinking about what leadership means to me. 

Even though the dictionary defines a leader as “the person who leads or commands a group”, I do not believe that this simple definition is the same thing as being a true leader. A person that merely uses their “power” to intimidate others into getting things done is not a leader. Likewise, a person who uses fear to motivate people into getting things done, or walks over people in a selfish attempt to achieve a goal, is also not a leader.

So, what qualifies someone as a great leader? Let’s start with a fact, and one that many leaders refuse to acknowledge; there are no perfect leaders. We are human and we have weaknesses. We are human and we have strengths. The key is to spot the differences between the two, understand the pros and cons of both, and be a leader that is balanced.

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I broke Facebook

I’m sitting on a train, on my way to Whistler, and I decide to check Facebook. I’m hoping to see what my friends did last night, or what their plans are for Thanksgiving, but this is what I see:

I don’t see almost any personal posts, or pictures that help me connect with my friends, with the people I love. Isn’t that Facebook’s mission? Instead, I get irrelevant stories.

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Will Nintendo switch fortunes with the Nintendo Switch?

Last week Nintendo finally unwrapped their super-secret project NX. We finally got to know the name of the new console and got confirmation of when we will see it in stores. The name is Nintendo Switch and it will be hitting stores in March 2017. Many rumors and predictions were right!!

Unfortunately, Nintendo did not release a lot of details about the console other than a very short video about some of the key concepts behind it. In a nutshell, the new Nintendo Switch is a hybrid console, but you might wonder what do I mean by hybrid. Simple, it will be a portable console (think Nintendo 3DS) and a home console (think Wii U) bundled in one unique device.

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For years, I have thought that Nintendo was going to push for this hybrid idea, after the first time I saw the Nintendo Wii U, back in September of 2012 I thought: wouldn’t it make a lot of sense if I could take the tablet (controller) part of the Wii U everywhere I wanted and not be constrained to just my home? Then Nintendo broke news about the company merging their handheld and console divisions. Obviously, I started dreaming about a possible console that you could take with you anywhere you went but when you come back home you can easily dock into your TV and keep playing. That concept is exactly what was shown in the video for the Switch! Nintendo is basically making my dream come true.

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Will Snapchat’s Spectacles succeed?

Snapchat’s first hardware product was leaked on Friday and surprised everyone: new company name (Snap Inc. for Wall Street folks) and a $130 wireless-connected video-recording sunglasses.

I’m not sure if the company decided to officially announce the new product that same day to avoid losing the momentum created by the leak, but they knew how to do it: an exclusive interview for the Wall Street Journal.

So the biggest question is: will it succeed? Will people buy the Spectacles? Evan Spiegel (Snap’s CEO) downplayed the importance of the announcement by saying that the Spectacles are a “toy” and that the release would be slow.

The company is probably being cautious because of previous market failures like Google Glass. But is this a comparable product? I don’t think so.

Google Glass had a price tag of $1500, an aura of “for developers only” and a futuristic design that didn’t appeal to everyone. Snapchat’s Spectacles are cheap even for a teenager (yes, that same teenager that has an iPhone), have a playful design and are easy to use: just press a button to start recording whatever you are looking at.

Google Glass also failed because of the privacy issues that it raised – am I being recorded right now by that guy? The recording indicator was too soft, so subtle that it creeped people out. The Spectacles have a prominent light when they are recording.

So will it succeed? I think the better question is: will Snap produce the Spectacles fast enough to supply the demand from those teenagers that spend hours glued to their Snapchat app?

Image via Snap Inc.

How to swap your iPhone 6s for the new iPhone 7 using the iPhone Upgrade Program

If you used the new iPhone Upgrade Program to get your iPhone 6s, you will probably be wondering how to swap it for the new iPhone 7 when it comes out next month.

Since this is the very first year that the Upgrade Program has been active, I was wondering the same thing, so I went online to get some answers from the always helpful Apple Store Specialists.

Here is the full transcript:

Tuesday, Aug 30, 2016 06:48 PM
Duration: 9 minutes 51 seconds

Apple:
Welcome to Apple.
What can we do for you today?
Ivan:
Hi, I wanted to know how will the iPhone Upgrade Program work when a new iPhone is released. How will I be able to exchange my iPhone for a new one?
Apple:
Please wait while I connect you with an Apple Specialist.
Kaitlyn:
Welcome to the Apple Online Store! My name is Kaitlyn! I can absolutely help with your iPhone Upgrade Program questions.
Are you currently on the iPhone Upgrade Program?
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